Construction Company Website Design & Development
Pearce Construction
Founded in 1946, Pearce Construction has become the biggest privately owned construction company in North Devon. In addition to its construction services, the company is renowned for building quality new homes throughout the South West.
We've worked with Pearce on various design and print projects before, including creating a brand identity, website and digital campaign for their impressive Taw Wharf development.
The company has two divisions, construction services and new homes and was operating two separate websites to reflect this. With both sites ageing and becoming increasingly difficult to update, they asked us to merge the content into one new site. This required a complete redesign and careful consideration of the user journey.
Design Process
To kick off the project, we consulted closely with Pearce Construction and delved into the latest marketing trends in the property development market. This thorough research helped us understand their audience and allowed us to plan and prioritise the website content effectively, which was particularly important on this project given the two separate sides of the business.
Next, we created wireframes to illustrate how the content would be arranged across the key pages of the site. Understanding the layout and usability across all devices was crucial to the success of the design.
Our talented web designers worked within Pearce Construction's brand guidelines to produce high-fidelity design visuals. These visuals demonstrated to Pearce's management team how the site would look on both mobile and desktop devices. Once these designs were approved, we proceeded to the development phase of the project.
An easy-to-use CMS
We tailored the website's Content Management System to meet Pearce Construction's specific needs, making it quick and easy to update the website.
We covered every detail, enabling their team to update all elements of their new housing developments including uploading floorplans, brochures, site plans and videos, and quickly updating the availability status of each property. They can also add and update their construction portfolios including tagging so that they can easily create landing pages for specific sectors such as education and residential.
Having used a Drupal framework, we have the flexibility to add new features over time, ensuring the site evolves along with Pearce Construction's continued growth.
